Posts tagged as:

brand

Ordinary Becomes Extraordinary

Paul Sanchez put these spots together to finance a film he’s working on. I have to say they crack me up. Here’s the deal:
We are trying to raise funds with this contest:
http://www.youtube.com/watch?v=hNke_Xm4n-I
This will help build a website and pay for editing footage.
To cast a vote all you have to do is leave a comment on [...]

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Tidal Communications

All things ebb and flow.
So does communication. Communication is a flow of energy and information between two or more parties. Just like a pebble dropped in the proverbial pond, all communication involves a transmission. And, depending on what your transmission encounters along its path, your waves of communication may grow larger or dissipate and disappear.
Today, [...]

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Obama: Innovative Advertising

Politics aside, Obama and his entire camp are messaging geniuses.
After buying a 30-minute block of prime time coverage, that wasn’t enough for Obama. Leaving nothing to chance and no stone unturned in the hunt for more votes, the Obama camp is reaching out to specific demographics by embedded advertising in video games.
As a brand, this [...]

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New Hovis Ad

I don’t think I’ve ever had Hovis or heard of it before coming across this today. But I won’t forget it now. This ad does what it takes to make a brand memorable. Creates a story and focuses on emotions, humanity, and human engagement. The brand comes last, yet its there the whole time.
The timelessness [...]

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